ProActiveNewsroom.com is recognized as a leader in providing content, research, stock market strategy and information to retail and institutional investors on our site. Our digital communications platform,
PRISM, focuses on small cap stock research, and small cap stocks to watch.
ProActive Newsroom is the central Hub of The ProActive Network.

Why Retail Investors
The U.S. retail investment community is the largest group of individual investors in the world with more than 84 million investors – so the question should be why not retail? Of the approximately 106.5 million households in the U.S., 49.5%, or 52.7 million households, own equities. These households are more frequently accesses stock information via electronic media, and they tend to follow a buy and hold strategy.
Individual investors have an increasing appetite for “direct investing”. Several factors have contributed to this growth, including wider usage of online discount trading and greater access to financial research via the Internet. The scale of this segment lends itself to many opportunities for issuers to diversify their shareholder bases and enhance their stock’s liquidity. ProActive Newsroom is the central hub of
The ProActive Network.
The retail market can be divided into four primary groups:
- individual investors,
- retail brokers,
- managed accounts, and
- investment clubs.
Social Media is not a trend. It is a new medium for companies to reach potential and existing investors, consumers, and stakeholders. ProActive Newsroom is a pioneer in the Digital Investor Relations industry utilizing microblogs, traditional blogs, and established forums to create a message. ProActive Newsroom supplies information on Mid-Cap Stock Analysis along with Small-Cap Stock Analysis which helps investors make educated financial decisions.